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Inbound Marketing

Pittsburgh Internet Consulting Announces Rebrand as PIC

26 Jan 2023

If you follow our socials, you may have known something big was coming, and we’re excited to finally share what it is. Pittsburgh Internet Consulting has rebranded to effectively align with our core...

Inbound Marketing

The Top 3 Tools and Metrics to Track Website Performance

23 Aug 2022

If you are marketing without tracking your key performance indicators (KPIs), you are throwing your hard-earned money down a bottomless wishing well. In order to make informed decisions on how to...

Inbound Marketing , Marketing Budget

How to Build a Strong Marketing Budget

07 Jul 2022

There are right and wrong ways to determine the size of your marketing budget. . To be clear, a marketing budget of zero is impossible. Even if you went out of your way to only utilize free offerings...

How to Increase Your Marketing Budget Using Data

Inbound Marketing , Marketing Budget

How to Justify Increasing Your Marketing Budget Using Data

11 Feb 2022

You have stretched your marketing dollars as far as they can go, but there is no avoiding requesting an increase to your budget. In our previous posts, we’ve provided which KPIs to present, which...

Inbound Marketing

Marketing Data Visualizations that Your CEO Will Love

09 Feb 2022

Your experience and proven success in marketing landed you the honor of reporting data to your CEO. How do you best demonstrate your expertise to your C-Suite? The solution is in data visualization...

Inbound Marketing , Marketing Budget

How to Present Your Marketing Data to Your CEO

08 Feb 2022

You have developed detailed and easy-to-understand marketing graphs and charts. Now you must prepare your presentation and narrative to deliver to your CEO. No two executives are the same. So, how do...

Inbound Marketing

Top 3 Digital Marketing KPIs Your CEO Cares About

03 Feb 2022

As a marketing director, you are responsible for spending your allocated dollars appropriately. How do you demonstrate the appropriateness of marketing campaign spending to a CEO who, at best, is...

Website Design & Development

Traditional Website Design vs Growth Driven Design

03 Feb 2022

Your website can feel like a drop in the ocean of the world wide web. A traditionally designed website can quickly become irrelevant in the face of constant tech advancements. How do you keep your...

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Pittsburgh Internet Consulting Announces Rebrand as PIC

The Top 3 Tools and Metrics to Track Website Performance

How to Build a Strong Marketing Budget

How to Justify Increasing Your Marketing Budget Using Data

Marketing Data Visualizations that Your CEO Will Love

How to Present Your Marketing Data to Your CEO

Top 3 Digital Marketing KPIs Your CEO Cares About

Traditional Website Design vs Growth Driven Design

More Than Just Great Websites. Marketing Strategies For Growth.

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