eCommerce Website Development For Growth | Pittsburgh Based

We build strong eCommerce foundations with Shopify or WooCommerce

Selling your products online is a must in the 21st century. However, the number of moving pieces involved to get your product ready for purchase can feel daunting. Confusion surrounding platforms, software, transactional data, and the sole ability to manage an eCommerce website leaves some businesses behind the curve. But with the right partner, eCommerce can become a simple, profitable revenue stream for businesses of any size and industry.

eCommerce Solutions for B2C & B2B Companies

The eCommerce world has evolved to encompass a set of solutions that don’t simply stop with a transaction on a website. CRM software, Point-of-Sale systems, and more all fall under the eCommerce umbrella and tie directly to delivering both a clean experience for the customer and an organized, recurring revenue stream for the business.

We partner with businesses to ensure that the right set of solutions are in place to accompany your eCommerce website, then we get to work. Whether you’re a retailer looking to upgrade your current eCommerce site, or a B2B manufacturer looking to add eCommerce functionality, our team is well-equipped to handle the task.

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Mountaineer World

Ecommerce Shopify B2C

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Columbus Supply

Ecommerce Wordpress B2B

eCommerce Development Process

PIC’s eCommerce development process borrows from our Growth-Driven Website Design philosophy where we prioritize important, executable tasks in order to rapidly launch an improved website.

For eCommerce projects, we take additional time upfront to understand all of the tools currently at a company’s disposal (e.g. POS systems, CRM software, etc.) and what needs to happen in order for those tools to seamlessly integrate with the site. Post-launch, we work through Growth-Driven Design laps to add additional non-critical elements to the site that boost performance and functionality.

Traditional Website Design vs. Growth Driven Design

POS & Inventory Management: Point-of-Sale systems are not all created equal, as many are built with brick and mortar in mind before anything else. This causes difficulties in how a POS system and eCommerce site communicate. Syncing inventory with online products isn’t seamless. PIC will help you understand the complexities with your current systems, while finding solutions to better manage both their in-store/online inventory.

For example, WooSOS^TM is a powerful, PIC-developed inventory and price management WordPress plugin that enhances the functionality of WooCommerce by streamlining inventory management and order processing.

Automatically sync data between WooCommerce and SOS Inventory with WooSOS: pricing, inventory levels, and orders. Learn how!
CRM Software: CRM software allows a business to track individual customers and their detailed history with the company. eCommerce interactions can be tied to a contact’s history and leveraged in other sales and marketing efforts to increase revenue (e.g. ad retargeting, marketing emails, etc.). eCommerce functionality coupled with CRM usage increases the lifetime value of a customer and ROI on your eCommerce investment.

PIC is a HubSpot Platinum Partner and has specialized knowledge of the HubSpot toolset, but we work with clients across various CRM systems.
Tax Solutions: Tax calculations and reporting can get convoluted when it comes to online sales due to tax nexus. And given the likelihood that tax law will change in the future, it oftentimes makes sense to integrate tax solution software into your eCommerce ecosystem. PIC helps ensure these solutions are functioning properly with our client’s eCommerce toolsets.
Internal Adoption of eCommerce Solutions: Additions or changes to eCommerce operations via a new platform or set of tools can sometimes cause distress for internal employees. PIC supports businesses throughout the transition/adoption of new eCommerce tools to ensure employees are comfortable and confident with any new systems.

eCommerce Website Development

We create powerful eCommerce websites tailored to your company and audience.

We build strong eCommerce foundations with Shopify or WooCommerce

eCommerce Solutions for B2C & B2B Companies

Happy eCommerce Development Clients

Mountaineer World

Columbus Supply

Key eCommerce Development Components

eCommerce Development Process

Traditional Website Design vs. Growth Driven Design

eCommerce Platform Expertise

Leveraging the eCommerce Ecosystem

More Than Just Great Websites. Marketing Strategies For Growth.

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